AMEX is back with a reward multiplier promotion. However, this time, you will earn 25 Points for every INR 100. The Amex 25 Points offer is better than 24 points in 2024, 23 in 2023 & 22 in 2022. This offer is valid from 24th Jan 2025 and till 28th Jan 2025. Here is how it works.
How does it work?
- You must visit “Reward Multiplier“.
- Choose the brand or website you want to purchase from.
- Click on the website link; you will be directed to enter your Amex card details.
- Enter your card details, and you will be directed to the brand website.
- Purchase with your Amex card and earn 25 points for every INR 100 spent from 24th Jan to 28th Jan 2025.
- The maximum Points that can be earned in a month via reward multiplier is 25000.
Official Terms & Conditions.
Related: Amex RewardXcelerator: Earn 10x/20x Points
Eligible Cards
The Amex 25 Points Per INR 100 offer is only valid on:
- American Express Platinum Card
- American Express Gold Card
- American Express Membership Rewards Credit Card
- American Express SmartEarn
It is interesting that the American Express Platinum Travel Card is not eligible for this promotion. This makes sense for Amex since it already has decent milestone benefits.
Exclusions
- Not valid on Corporate and Network Cards.
- You should be aware of brand-specific exclusions and inclusions.
- Check here the latest terms & conditions on exclusions for Reward Multiplier.
- Voucher purchases on Reward Multiplier are excluded from this promotion.
You should also check for other exclusions for each partner you use.
Maximum Earning
- A customer can earn 25000 Bonus Points via Reward Multiplier in any given month. This cap is on account and not card-specific. So, if you have met this threshold by 23rd Jan 2025, you will not earn any more bonus points on purchases via reward multiplier this month.
- This 25000 Bonus Points limit is also applicable for this promotion, but not separately.
PS: Bonus Points will be credited in 120 Business Days. In Case of Etihad Airways, points will be credited within 150 days from availing the service.
How to Maximize this offer?
There are three options to maximize this promotion further.
- Amex Spend-Based offer:
- The Amex Spend Based Offer is card-specific, targeted, and requires Enrollment.
- You should have received an email from Amex about this promotion stating the total amount to be spent for earning vouchers. So, check if you have the same card that is eligible for both promotions and enrol in the spend-based promotion before shopping.
- My Amex Platinum Travel was targeted and, however, not eligible for this promotion.
- CashBack on Apple:
- If you have been eyeing Apple Products, this may be a time to use your Amex card.
- However, do note that reward points for shopping via reward multiplier are given on specific products, so do check that.
- Cashback varies by product, so verify the same when entering your card details.
- Note that you will earn points only at net value after reversal or cashback.
- Use Amex MRCC
- Every month with MRCC, you also earn 1000 Bonus Points on spending INR 20K in a month.
- However, this requires enrolment.
- So, if you have MRCC and use that card during the promotion period and spend INR 20K (Excluding Taxes), you will earn 5000 points with promotion and a standard bonus of 1000 points.
- You can also do multiple transactions of a minimum of INR 1500 to earn bonus points if you haven’t already done this month.
Things Before you Shop
- You should clear Your browsers cookies/cache before logging;
- You should enable cookies in Your browser settings;
- You should ensure that You start shopping with an empty cart;
- You should ensure that You are not using incognito or private browsing mode; and
- You should not open any other coupon or price comparison sites in the same browser after being redirected from Reward Multiplier to the merchant’s website/platform.
Reward Multiplier Promotion History
| Promotion | Period |
| 25 Points per INR 100 | 24th Jan to 28th Jan 2025 |
| 24 Points per INR 100 | 15th Jan 2024 to 31st Jan 2024 |
| 23 Points per INR 100 | 21st Jan 2023 to 31st Jan 2023 |
| 22 Points per INR 100 | 16th Jan 2022 to 31st Jan 2022 |
| 22 Points per INR 100 | 3rd Jan to 10th Jan 2022 |
| 15/25 Points per INR 100 | 26th Nov to 5th Dec 2021 |
Don’t Have an Amex! Apply!
- MRCC [Review, Apply]
- Gold Charge [Review, Apply]
- Platinum Travel [Review, Apply] [Not Eligible For this promotion, but one of the best Amex card to have]
Bottomline
The Amex Reward Multiplier offer is excellent if you don’t have other big Cards from HDFC or Axis. With this offer, you can earn a significant number of points. Overall, it is a great offer to earn lots of points.
